Another hard-hitting film by Madhur Bhandarkar after Corporate and Fashion. In an interview, he said: "My movies are not exposes, maybe they just hold up a mirror to society. My movies are not judgmental; I just show what happens in our society, sometimes there could be a solution and sometimes there may be none. Life goes on."
Kareena Kapoor looks gorgeous and has done a marvelous job as Mahi Arora. The original choice for the movie was presumably Aishwarya Rai who rejected because of her pregnancy.
Revolving around the life of a once-successful film actress whose career is on the decline, the film features Kareena Kapoor as the protagonist, along with actors Arjun Rampal and Randeep Hooda. Additionally, the film also stars Shahana Goswami, Raqesh Bapat, Divya Dutta, Helen, Shilpi Sharma, Mugdha Godse and Lillete Dubey in supporting roles.
A journalist reports on the life of Mahi Arora, a renowned film actress, describing her as unstable and problematic, but damaged and lonely due to childhood trauma, and bipolar disorder. Through a flashback, we are shown Mahi's relationship with leading film actor, Aryan. Aryan is going through a divorce whilst dating Mahi. The couple makes a sex tape of themselves. When Mahi learns of an intimate scene Aryan is shooting for a movie, she causes a scene on the set, which upsets Aryan. The couple reconciles but Mahi is repeatedly insulted by Aryan's wife. While driving back from a party with Aryan, she raises the topic of his wife, which results in her being thrown out of the car.
Realising her place in Aryan's life, Mahi goes into depression, putting her career in decline. A friend convinces Mahi to leave the past behind her and re-enter the industry so Mahi decides to rejuvenate her career. She employs a public relations manager, Pallavi, who uses sensationalist tactics to reinvent Mahi's image. Mahi starts a relationship with the Vice Captain of the India national cricket team, Angad Paul. Soon, her personal and professional life are stable once again. On the advice of Pallavi, she uses Angad's connections to get a role in a big budget film. The lead actor of the film, Abbas Khan, a married playboy, attempts to initiate an affair with her. She rejects him, which causes him to seek revenge. He demands that the director re-edit the movie so that the story becomes about him and an item girl. Mahi is dissatisfied despite the film being a success, and in a desperate attempt to prove her acting skills, works in a low-budget art film for months. Angad proposes to her but she feels that they should concentrate on their careers. This causes their relationship to end. The art film never completes, and Mahi goes into depression again. She is also denied the opportunity to adopt a child, due to her history of alcoholism and psychiatric problems. Since she cannot get a role in big budget productions, she decides to work on a low-budget film with newcomers.
Mahi meets Aryan at a wedding, and he apologises. The two rekindle their relationship. Aryan says that he wants her to do a big budget film with him but the director is reluctant to cast her as she has lost her appeal. Mahi becomes obsessed with the thought of losing the role to another heroine. At a poorly-attended press conference for an upcoming film, Mahi is mocked by journalists who inform her that the director has cast another actress opposite Aryan. Distraught, Mahi and Pallavi decide to create controversy by leaking the sex tape of her and Aryan. The video becomes a viral sensation and as a result, the low-budget film becomes an instant hit.
Mahi's success is short-lived. She starts questioning her career and life choices. She finally decides to leave the industry after her agent Rashid Bhai, a father figure to her, quits, and Shagufta Rizvi, a veteran actress she respected and admired, dies. At the end, Mahi is shown walking alone in a foreign country, and on being asked if she is Mahi Arora, she replies she is not.
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