Gold

 

The gold may remains as dead money generations after generations but today Gold prices have crossed Rupees 1 Laks for 10 grams which is an all time high in India, driven by uncertainties in Global markets. 

 Question is... husband can still sell the car.. will the wife ever sell the jewellery. 

Anything we buy for consumption can never be considered an asset. Be it house to live or Jewellery to wear.

These has more emotional value than market value.

Investment should never carry any emotional attachment

Gold . Anything more than a consumption is asset to sell based on need. 

Remember - middle class and lower middle class !! Gold is always a temp cash flow supporter . You should visit Muthoot gold loan . . 

 In many households I have seen, the last resort that helps the family is gold that woman purchase. For most of them family comes before Gold.

 Whether it be children's higher education or marriage or emergency fund.

Gold in case of an emergency has absolute liquidity. But it will fetch poor money and most would go for interest rather not capital.

Most lenders against gold the objective is to take the jewel at cheap price

That's a lousy mistake people make. As our objective is to spread fin literate we should never advocate this idea of gold for emergency. 

Unless there is absolute necessary and no other option. And even then sell the jewellery take the money rather not pledge it at 18-24%

Actually the interest rates are 9-10% and even less if u take it under agri scheme. If you borrow against gold and make a return of even 15%, that’s your arbitrage. And I’ve done this so I can vouch for the whole thing! It works even better if you invest in real estate but even short term opportunities work well

 Also I am a woman so there goes the reply to the emotional aspect. The fundamentals remain same. Your assets should help make you more money rather than just appreciating!

This could be misleadng. 

Gold and cars serve different financial roles. One is an investment (gold) other is advance pmt for utility (car) Gold is meant to aopreciate while cars are depreciating asset Gold has no utility but strong investment potential; cars offer utility but lose value. So, comparing them as investments isn’t really right.

This data can be used to put out understanding difference in investments

We can however compare buying cars with using Uber