Saturday, June 11, 2022

Copywriting by Sids

 Words have the power and words are the core of influencing people.

The pillar of 80 percent of a knowledge business success depends on words.

It should be specific, crisp and to the point.

5 medium where copy writing is used in today’s age

1.social media-facebook, instagram, linkedin

2.e mail -it is our own digital assets

3.blogging –

4.messenger – it is very formal and short type writing

Here is the 5 Step System To Become A Better Copywriter

5 Steps for Consumption:

1)Your content consumption should be in a way that it acts as a raw material - Make a list of top 5 influencers and find whether you are absorbed in their textual content. One website 'swiped.co' can get you good copywriting material. There are two types of copywriting: Creative (ad agency aim is to generate curiosity but not sale) and Direct response (here they write to generate sales)

2) Scrapbook of 'Power words' that is words that attract.

3)Production - short notes on linkedin or FB because  learning to share can make you learn even faster and enhance your copywriting skills.

4)Long post all about voicing one’s opinion on fb page, personal email or linkedin.

5) Observe your own patterns or your personalized formula developed over time. How is the call to action?

Start and develop your own formulas and automate it. 

Then again back to step 1 as it is cyclical 

Some quick tips for content

1)Arouse curiosity in order to bring attention

2)Stir emotions  for better connectivity

3)Call to action which means direct them to some place.

Action and Practise on a day to day basis. 

1 comment:

Ranjan Kumar Sahoo said...

Great: curiously, Stir emotions and call to action