1) LEAD FLOW BRINGS CASH FLOW
We are going to work on multiple touch points with the customer.
Leads + Sales = cash flow
Mass personalization (eg.LIC)
2) Funnlytics
Stop pouring money into a leaky bucket
Funnelytics shows you exactly what’s happening across your website
With Funnelytics, you have the freedom of a whiteboard with the power of people centric analytics. Visualize where people come from, how they navigate your website and what actions they take in order to convert.
See what’s working — and what’s not.
Know exactly what to do next to optimize
Think and write beyond the 10 points of Marketing srtergies and Mapping the same..
Dashboard for our M
Don't play in our staffs per hour value.
Learning : The digital marketing is moving towards Mass Personalization along with giving better individual experience.
Action item : Explore the funnelytics tool videos in Youtube to understand it closer and get scheduled for a Demo based on observations.
We normally plan this for all clients we deal with in my agency. Learning : Funnelytics tool and how can we leverage our day today in that... Already seeing how it would help us.
Action item: Explore the tool better try mapping your crm flow for employees. CEO:Spend more time on thinking about your business .
More Marketing efforts brings more lead’s to reach our top line growth…we are grouping all potential leads from different sources , evaluate and validate them to be Qualified lead with our product or service offered and then auto upload to CRM for the Sales team for further personalized engagement and Repeat buying.
Also we will be able see the leakage in online marketing. Track and measure.
To Summarise:
Entrepreneurs should invest more time for thinking. Simple ah, our IDEA Mani ah maranum - For that, we should become free from regular activities.
We should calculate our Per Hour Value - in order to know how potential we are and how to invest quality time
Funnelytics to design our marketing work flow and to measure the actions in numbers and to find the leakages
Writing down 20 different marketing ideas
Include 2 questions on lead generation form, in order to get quality leads and real interest people
Landing Page should have more realistic info / videos to enable the customers to take fast actions
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